OTT Will Soon Replace Broadcast TV Streaming Services

DAZN Group CTO Florian Diederichsen talks about the future of OTT and the sport SVOD service’s rapid growth. In this Streaming Forum keynote preview, OTT Will Soon Replace Broadcast TV Streaming Services Diederichsen said “Our vision is to do for sport what Spotify has done for music and Netflix has done for TV.”

What is OTT?

Over the top (OTT) is a term used to refer to content providers that distribute streaming media as a standalone product directly to viewers over the Internet, bypassing telecommunications, multichannel television, and broadcast television platforms that traditionally act as a controller or distributor of such content.

The Future of OTT

DAZN has gone from the stands to playing on the same field as pay TV operators when it comes to delivering first-tier sport events to viewers in Europe, Canada, and now the U.S. It launched in 2016 in Austria, Germany, Switzerland, and Japan, and not long after gained the rights to the NFL in Canada. In 2018, it announced a blockbuster $1 billion deal with Matchroom to deliver boxing matches in both the UK and U.S. via SVOD, a break from boxing’s traditional PPV model.  DAZN, the sports streaming service that launched last month in the U.S., has announced a five-year deal with boxing superstar Canelo Alvarez. The arrangement includes 11 fights annually. According to DAZN, the deal, valued at a minimum of $365 million, is the “richest sports contract in history.” So May 4 at T-Mobile Arena in Las Vegas for his middleweight world-title-unification fight against Canelo vs Jacobs live streaming also on DAZN.

DAZN Group CTO Florian Diederichsen will be one of our keynote speakers at Streaming Forum in London on 26 February, and we chatted with him via email about DAZN’s growth and its plans for the future.

Streaming Media: DAZN has been called the “Netflix of sport” and has attempted to disrupt the world of sport streaming, which has traditionally been either part of a pay TV bundle or sold on a per-event basis. What made DAZN decide the market was ripe for the subscription model?

Diederichsen: Sport is one of the last industries to benefit from the digital revolution, still being largely bundled with legacy satellite pay TV subscriptions in many countries. At the same time, the cost to watch sport has become far too high, pricing many out of the action.

Yet, sport is uniquely positioned to be enhanced by digital—with multiple fixtures often happening at the same time, and far too many for traditional sport broadcasters to show. The result is producers decide what to show, which doesn’t serve fans.

We saw the gap in the market before anyone else to launch a global pure sport streaming service, unlimited in the amount of live games it can show concurrently, available for an affordable price, payable my any means, no long-term contract, and watchable on almost any screen or device.

We went live in Japan, Germany, Austria and Switzerland in 2016 and have seen rapid growth and great successes—now live in seven countries, including Italy, U.S., and Canada, with Spain and Brazil soon to launch. We got out of the blocks first, and now it’s about staying ahead.


AT&T’s Will Offer Soon $15/month for cord-cutters

AT&T's Will Offer Soon $15/month for cord-cutters

If you like the concept of cable however don’t care about sports, AT&T’s upcoming streaming service might be for you. The agency will soon release a brand new $15/month subscription supposed to appeal to cord-cutters who do not need sports activities channels. The provider will likewise be free for AT&T’s wireless customers who have a boundless data plan.

Known as “AT&T Watch,” the new service become uncovered by CEO Randall Stephenson Thursday during testimony in AT&T’s antitrust trial.

As indicated by CNN, Watch will consist of a variety of cable channels and is meant to “encourage mobile TV viewing.” it is no longer recognized what number of channels are a part of the package, but AT&T’s decision to omit sports is what lets in it to rate the package deal at simply $15 a month — far lower than even the maximum simple cable programs.

The company plans to launch the service within “the next several weeks.” That will be very much helpful for French Open 2018 live online viewers for streaming favorite players using AT&T.

AT&T’s mobile subscribers may want to stand to benefit the maximum from the brand new provider, though, as it may be unfastened for humans with limitless records plans and discounted for different subscribers. The addition of loose cable channels — depending on what they’re — should clearly make AT&T’s high-priced facts plans a barely greater appealing option.

Nevertheless, video streaming is a statistics-in depth commercial enterprise. And it is important to keep in mind that AT&T is notoriously shady with its statistics plans. Even when you have an “limitless” plan, the agency will throttle you when you cross over 22GB a month. what is greater, it turns on a “movement saver’ feature through default, which limits streaming video to handiest 480p until you switch off the feature.

however in case you have already got unlimited data plan, or you are k with looking most of your video over Wi-Fi, AT&T Watch ought to nevertheless be an clean way to get some cable channels at no extra price.